Tuesday, August 6, 2019

Discovering The Gender Pay Gap

Discovering The Gender Pay Gap The problem of gender differences in salary raises a lot of concerns as to its factors, processes and measurement among social scientists and policy makers all over the world. Gender-based inequality is a phenomenon that affects the majority of the worlds cultures, religions, nations and income groups [5]. When scientists speak of the gender gap these days, they are usually referring to systematic differences in the outcomes that men and women achieve in the labor market. These differences are seen in the percentages of men and women in the labor force, the types of occupations they choose, and their relative incomes or hourly wages [4]. There have been significant increases in the labor supply of women in the last decades both in developed and developing countries. For instance, in the United States female participation in the paid labor force changed drastically in the course of the 20th century: in 1880 only 17% of all American women at working ages participated in the labor market, by 2000 this number had risen to more than 60% [3]. Nevertheless, the Global Gender Gap Index 2007 showing that no country in the world has yet reached equality between women and men the highest ranking country has closed a little over 80% of its gender gap while the lowest ranking country has closed only a little over 45% of its gender gap. Factors that describe the gender pay gap Among various factors that describe the gender pay gap the most important ones are historical, cultural and economic. Describing historical factors of the gender pay gap, we have to mention that after industrialization women became secondary workers in the labor market; they entered the labor market in smaller numbers and for shorter periods than did men. Moreover, occupations and industries were highly segregated by sex, partly because employers developed explicit policies to segregate the workplace and bar married women from employment [4]. Hence the wage structure changes over time but the historical evolution of well-defined systems of jobs and firms has created relatively stable segmentation by occupation. As for cultural factors, they are closely connected to the historical events. The development of modern family patterns during the past decades has been accompanied by substantial changes in social norms, values and gender relations all over the world. In most of modern societies women with higher returns to human capital and fewer children, increase their investments in education and their attachment to the market. The economic factors are also very important. Because women are very likely to interrupt their career for children bearing period, and employers avoiding workers with high quit rates (for economic reasons), therefore, women comparing to men are less likely to receive stable well-paid jobs. Micro-level processes that cause the gender pay gap As wage differences among workers can be explained by processes that match individuals to jobs, we should research how individual women and men are sorted into different positions and thereby obtain different levels of reward. Margaret Mooney Marini and Pi-Ling Fan have conducted a research The gender gap in earnings at career entry in which the micro-level mechanisms of the gender wage gap were investigated. Those are gender differences in job-related skills and credentials, adult family roles, work and family aspirations, the availability and use of information and influence via social networks; gender discrimination in hiring and job placement by employers. The results of the research showed that explanatory mechanisms focusing on the characteristics of workers explained only 30 % of the gender difference in wages. But the gender differences in aspirations and in job-related skills and credentials were the most important in accounting for the gender pay gap. The allocation of women and men to different jobs by employers, and informal processes of social contact and social interaction via networks play an important role in wage determination at career entry. Moreover, gender differences in family structure had no significant direct effect when the effect of worker qualifications and aspirations were considered [6]. How to measure the gender gap One of the instruments to measure the gender gap is the Global Gender Gap Index introduced by the World Economic Forum. This index is a framework for capturing the magnitude of gender disparities. It aims to be a tool for benchÂÂ ­marking and tracking global gender-based inequalities on economic, political, education- and health-based criteria [5]. The structure of this index is in the Appendix. In this paper we are interested only in the economic participation and opportunity analyzed by the Index. This area is captured through three concepts: the participaÂÂ ­tion gap, the remuneration gap and the advancement gap. The participation gap is captured through the difference in labor force participation rates. The remuneration gap is captured through a hard data indicator (ratio of estimated female-to-male earned income) and a qualitative variable calculated through the World Economic Forums ExecuÂÂ ­tive Opinion Survey (wage equality wages for similar work). Finally, the gap between the advancement of women and men is captured through two hard data statistics (the ratio of women to men among legislators, senior officials and managers, and the ratio of women to men among technical and professional workers). Conclusion The gender gap is a difference in outcomes that men and women achieve in the labor market. Because labor market rewards derive from labor market positions, it is important to understand why women receive less rewarding positions and what the mechanism of the gender pay gap is. There are historical, cultural and economic factors that influence gender pay gap. Historically occupations are segregated by sex, but women return to human capital more often than in the past and decrease their quit rates during childbearing period. Among micro-level processes that cause gender pay gap, the most important are gender differences in aspirations, job-related skills and definite social networks inclusion. In order to measure gender gap scientists use the Global Gender Gap Index which examines the gap between men and women in four fundamental categories: economic participation and opportunity, educational attainment, political empowerment, health and survival. Appendix. Structure of the Global Gender Gap Index

Monday, August 5, 2019

Virgin Atlantic Market Segmentation

Virgin Atlantic Market Segmentation Provide a hypothetical ROMI analysis if Virgin spent an extra  £5m in marketing based on a 25% margin, 10% for costs, against  £500m in sales, what is the break even on the  £5m extra investment, provide the calculations and critical analysis. INTRODUCTION The marketing department is certainly at the heart of any organization, since it is responsible for setting, implementing, and evaluating marketing strategies to meet the customers wants and needs, and to retain customers so as to build profit and sustain the business. Smith and Rapin (2008) stated that marketing success is always driven by a thorough understanding of the market and a set of strong marketing strategies. They have advocated measuring the marketing performances of many companies in recent years. This trend of measuring marketing activities also was noted by McDonald and Mouncey (2009), who observed that increasingly, boards of directors and marketers desire to evaluate market performances to show how marketing boosts shareholder value and whether a firm is accomplishing its marketing objectives. There is a need to understand the business, to develop a framework, and to quantify the performance of marketing objectives and programmes. Furthermore, Ambler (2003) defined the term marketing metrics, which is a measure of the whole businesss marketing performance, and suggested employing a portfolio of metrics to increase the accuracy of the results. Rust et al. (2004) found that a company employing market metrics to forecast future uncertainties and directions has enhanced resource allocation, since better decisions can be made by drawing on lessons from the past. Therefore, measuring marketing performance, a company can improve its marketing efficiency and effectiveness, identify its strengths and weaknesses, establish precise insights between the investment in marketing activities and the financial value that investment generates, and so forth. The purpose of this essay is to develop a practical framework of marketing metrics for Virgin Atlantic Airways to measure its marketing efforts and identify its challenges. The essay begins by (1) presenting the business model for Virgin Atlantic Airways, (2) identifying the correct marketing metrics for Virgin Atlantic and evaluating those, and (3) calculating the marketing performance by computing the return on marketing investment (ROMI) of the campaign spending and a break-even analysis of the airlines new offer. PART I BUSINESS MODEL OF VIRGIN ATLANTIC AIRWAYS Company Overview Virgin Atlantic Airways Limited (Virgin Atlantic) is Britains second largest long-haul international airline. Apart from scheduled services, Virgin Atlantic operates cargo transport services, flies to 31 destinations around the world using 37 aircraft, the average age of which is approximately six years (it has one of youngest fleets worldwide), carries nearly six million passengers each year, and employs nearly 9,000 people currently (Civil Aviation Authority, 2009 a; Virgin Atlantic, 2009 c). Virgin Atlantic is a subsidiary company and the best-known business in the Virgin Group Ltd. (Virgin Group), which possesses a 51% stake of it, with the remainder having been sold to Singapore Airlines so the two airlines could operate together as a strategic partnership (Virgin Atlantic, 2009 c). Virgin Atlantic was founded in the U.K. in 1984. Its founder, Richard Branson, was motivated by three problems of the airline industry in that time: flights were expensive, companies lacked innovation, and long-haul flights were monotonous and uncomfortable (Twivy, 1986). Therefore, Richard established Virgin Atlantic and differentiated its brand with other airlines by positioning fun, quality, and innovation as its core brand values. This can be seen from the airlines vision statement: to provide the highest quality innovative service at excellent value for money for all classes of air travellers. Its objective is to fly a profitable airline that people love to fly and where people love to work (Virgin Atlantic, 2009 c). Virgin Atlantic is a company setting a new standard for the industry. It was the first to break the cabin hierarchy from a three- to two-class system, to install individual televisions on the seat backs in economy class, to introduce a fully flat sleeping bed in upper class, and to fly using bio-fuel at 30,000 feet (Twivy, 1986 Virgin Atlantic, 2009 c). Its innovative and unique offerings are great contributing factors to its having won many business, customer service, and trade awards worldwide. To sum up, the offers and value that Virgin Atlantic gives were a marked revolution for the airline industry. Business Map The map above is created by summarising from the student information pack, Financial Information Press Kit Full Press Information Kit 2009 at virgin-atlantic.com. (Notice: The customer section indicated above is only concerned with the passenger market). Appendixes A and B describe Virgin Atlantics current strategies and market segmentation. Industry Highlights The airline industry can be classified as either business logistics or passenger. Those that specialize in air-passenger transport can further divided into scheduled and non-scheduled services. In recent years, the low-cost carriers of the scheduled market have grown rapidly, while the high-cost carriers are continually struggling to grow (Manley, 2009). Many airlines offer three flying classes for its passengers-first, business, and economy class-and they set different prices for the different segments. In terms of the consumer, the purchaser may not be the ultimate user of the service, so it is necessary for airlines to recognise the different needs of decision makers and users. Recently, the industry has been suffering during the economy downturn. In such conditions, more companies tend to downgrade their travel policies, so first and business class flights are being decreased sharply (Shaw, 2007). For airlines to maintain their business, they always have to pay for high operating and fixed expenditures (Civil Aviation Authority, 2009 b). Furthermore, economic, political, and legal changes, weather, and changes of fuel prices can have a significant impact on airlines (Manley, 2009). Many airlines attempt to cooperate with other similar airlines to serve more destinations, to be more convenient for customers, and to retain customer by rewarding with frequent flyer miles. (Appendix C describes Detailed Industry Overview) SOWT Analysis SWOT analysis is a tool that illustrates a companys strengths and weaknesses (its internal environment) related to its competitors and what opportunities and threats it faces (its external environment) (Capon, 2009). Virgin Atlantic strengths are its strong brand image, its innovation for setting a new industry standard, its excellent customer service products, its close interactions with its customers (Virgin Atlantic, 2009 a), and its strategic alliances with other quality airlines that offer more destinations (Virgin Atlantic, 2009 c). Its weaknesses are that it is too reliant on Branson (a sharp drop in sales occurred after Bransons death), weak in the economy class-leisure market, and offers only limited destinations. Its opportunities are to target new segments of customers due to the aging of the population, to improve its service quality to become a five-star airline in Skytrax, and to reach more destinations to increase its market share. It is vulnerable  (threats) to losing its customers due to the open-skies agreement (less regulation of flights between the E.U. and the U.S.), to intense pressure from the rapid growth of low-cost carriers, recession, new industrial regulations, terrorist attacks, and soaring oil prices. (Appendix D and Appendix E discuss PESTEL analysis of the airline industry and Competitors analysis for Virgin Atlantic) PART II MARKETING METRICS FOR VIRGIN ATLANTIC AIRWAYS After reviewing of Virgin Atlantic, I would recommend a number of crucial marketing metrics, which can be categorised into the following four performance aspects: financial-related (or shareholder), market-related, brand-related and customer-related. The following paragraphs explain why these were selected and discuss the measurement needs and impacts on the decision-making process of each metrics. Finally, recommendations and limitation of the framework are drawn. Profit is the most important factor for a company to survive. Kerin and Sethuraman (1998) pointed out that marketers always monitor financial performance because increasing earnings and cash flow turnout increases shareholder values made, and all marketing activities are funding by it. Therefore it is need to measure the financial-related performance which at least three metrics can used to monitor Virgins profit and cost how efficiency of Virgin spend and generate profit-return on marketing investment (ROMI), return on sales (or profit margin), and net sales contribution. Firstly, return on marketing investment is the percentage of net profit generated by marketing activities divided by total marketing expenditures. ROMI measures how marketing expenditures contribute to profits and is used to insight into the profitability of Virgins marketing activities. Secondly, return on sales is the net profit as a percentage of the sales revenue, which measures how company efficiency generates profits from sales turnovers and downplays spending, since net profits are equal to sales revenue minus total cost. Virgin Atlantic can use the above metrics to understand itself and the market by comparing these metrics against its key competitors or industries. Other important indictors related to financial performance include sales, gross profits, profit before taxes, and liquidity ratio, which do not require metrics since they can be easily obtained from the companys financial statements. Ambler (2003) observed that managers always concern the financial performance, and ignore other non-financial activities, for instance, sales is driven by customers indeed. Therefore customer is definitely needed to measure. Before marketing department is responsible for attracting and retaining customers-without customers, identifying who target customers are is also important, how they generate profit to Virgin. So, retention and churn, customer profitability, customer lifetime value, and net sales contribution can include. Firstly, retention rate is the percentage of customers a company is able to retaining over time, which also measures customer loyalty, while churn measures the percentage of customers lost. If the retention rate is low, the company has to spend more effort to retain its customers since it costs less than attracting new customers. If it is high, marketers should investigate the profitability of its relationships; to measure this, customer profitability can be emp loyed. Customer profitability is the profitability of customers based on the differences in customer revenue and cost, helps the company identify the most profitable customers. Farris et al (2006) suggest a process to calculating it: sorting customers net profits, grouping customers by the customers profits in 10 deciles, then it can show the distribution of profit generated by each group. Normally, the profitability of the top group is between 150 to 300% (ibid). Fourthly, customer lifetime value is an estimation of the customer value in the number of years the customer is expected to purchase a given product, which measures the worth of a customer as a loyal purchaser of the companys products or services. It is important to be aware that metrics are rough estimations since input data is difficult to predict and may change over time. Fifthly, net sales contribution is the sales generated from a specific segment divided by total sales. It measures how well the segment performed with in all segments and insights which segments contribute the most to sales. The metrics mentioned above are valuable to mangers to identify profitable customers and which marketing programs can be developed to reinforce the customer relationship with them (Davis, 2007). Other important indictors related to customer performance include purchase frequency, average amount per transaction or sales, and the number of customers or new customers from transaction support systems. Market performance and trends directly link to financial result, and are indictors for manger since they would know how potential of the market. No surprising, the measurement of market-related aspects is also needed. The break-even analysis, market share and growth, and category share, can be included. Firstly, break-even analysis is a tool for projecting the use of a new product or service, which measures how many units will be required at a certain price to reach the break-even point. It can show how changes in price affect sales levels or how many years it will take to break even (Paek, 2000). Therefore, if the market size is not big enough, it is probably not to serve. Secondly, market share is the percentage of Virgins shares owned within the whole market which can calculate by the number of customers or sales value. Market growth is similar to market share but shows the percentage increase of this year compared with previous years. Thirdly, category share is the percentage of the number of customers who purchased an item of a specific brand divided by the number of customers who purchased an item under a specific category, measuring the popularity of a brand. Over time, market share, market growth, and category share provides marketers insight about Virgins performance sales against its competitors by monitoring the growth of the company and its competitors and consumer trends within the market, but category share shows more details about category growth, for example, whether customers were acquired from competitors or if total users were gained under the same category. According to McDonald, M. and Mouncey, P. (2009), brand account for at least 20 % of the companys asset, it helps customer to distinguish the company and its product among competitors, so it is indispensable to measure, but the challenges are many approaches available and difficult to qualify. The measurement of brand-related for Virgin can include brand awareness and loyalty, and customer satisfaction. Firstly, Brand Awareness measure the proportion of potential customers and consumers recognised the brand while brand loyalty is measured by usage, how was the frequency customers purchased a brand. Awareness, loyalty top of mind (the first brand in a customer mind within a given category), attitudes (the degree of customer belief towards a given brand) can simultaneously be measured by conducting a survey. Those can insight the brand location in the customers heart which influences customer purchasing behaviours and the sales. More importantly, recognizing consumer and non-consumer g roup is needed since results of them is always different (Gupta Lehmann, 2005). Secondly, customer satisfaction is a rating to measure customers experiences on specific aspects, also measured by a survey. It shows how well of their offers meets customers expectations. However, the selection of survey respondent should be careful, high satisfaction may not mean all the customers are satisfied; some disappointed customers may simply leave from the company to competitors before the company noticed. Measuring marketing metrics is a continuous process, which should be done regularly (Patterson, 2005). Over time, metrics can illustrate the effectiveness of marketing strategies and tactics and market changes. More importantly, the measurement methods of metrics also changes over time; methods currently employed are considered state-of-the-art. Although Virgin can use the above models, still reminding other intangible factors cannot be measured, such as relationships, reputation and trust, culture and values, skills and competencies, knowledge, and processes and systems. These are important because of generating value for a company, and account for the majority of a companys assets (McDonald and Mouncey, 2009). In conclusion, the metrics recommended to asses Virgins marketing outcomes involve the following performances areas: financial-related (or shareholder), market-related, brand-related and customer-related. Working with these metrics Virgin can monitor its revenue and spending, identify and retain the valuable customers, identify the chance expanding its market, insight customer perception towards the brand. PART III MARKETING CAMPAIGN FOR VIRGIN ATLANTIC AIRWAYS Marketing Challenge and Strategy Virgin Atlantic feared that the E.U./U.S. Open Skies Agreement, introduced in March 2008 (Stewart, 2007), would have a negative impact for the future of its market share. Virgin Atlantic may lose part of its customers, since 40% of Virgin Atlantics business class-travel now is between the U.S. and Europe (Foresight, 2008). No doubt Virgin Atlantic needs to retain its customers or to expand into other new markets. According to the World Tourism Organization, the route that serves the most passengers between the U.S. and London airports is between London and New York (ibid.). Virgin Atlantic plans to offer frequent business travellers an exclusive private luxury flight experience, operating a twice daily flight between London and New York, and pricing the ticket at  £1000. Virgin Atlantic also decided to initiate a marketing campaign by using TV commercials and outdoor advisements near the airports to raise Virgin Atlantics brand awareness among business travellers who fly often between New York and London. The target audiences are frequent flight business travellers or upscale leisure passengers (those who fly an average of ten times a year), male, aged 25 to 65, with more than  £50,000 income per year. The following section employs two metrics, the break-even analysis and return on marketing investment, to forecast and measure Virgin Atlantics marketing performance. Assumptions: the objective profit margin for the campaign was expected to be 25 %; the 10% overhead on its sales generated; the extra sales generated by the campaign are  £15 million; the operational and variable cost for flights twice a daily per year is  £24 million; the extra marketing expenditure for the campaign is  £ 2 million; the price of a flight is  £1,000; the average number of flights per consumer is ten per year; the net profit contribution is 24 %; the year of customer loyal and purchasing the tickets 10 times a year is 5 years. Calculation of Break even for new business-classes flights Customer Equity per year= price of flight * average flight times a year =  £1,000 * 10=  £ 10,000 Customer Lifetime equity= Customer Equity per year * period of year remains as a frequent flight business travellers =  £ 10,000*5 = £ 50,000 Customer Lifetime net profit= Customer Lifetime equity * Net profit contribution = £ 50,000 * 0.25= £ 12,500 Number of customers need to Break-even= operational and variable cost for flights twice a day per year / Customer Lifetime net profit = £ 24m /  £12,500 = 1,920 If Virgin Atlantic can have 1,920 frequent flight customers who purchase the flight for 5 years, and 10 times per year, then this project will reach break even points. Calculation of ROMI Campaign profits = assumed profit margin * extra sales generated = 25% * £15 million = £3.75 million However, the campaign was overhead 10% in the  £15 million sales, Extra cost for campaign= overhead percentage * extra sales generated = 10% * £15 million sales = £1.5 million Net profit generated from the campaign = Campaign profits -Extra cost for campaign =  £3.75 million- £1.5 million =  £ 2.25 million. ROMI = (Net Profit generated from the campaign / Campaign cost) *100% = ( £ 2.25 m /  £ 2 m)*100% =112.5 % The result of ROMI is positive which means that marketing spending is deemed. As the extra cost  £ 2 million is needed for the campaign, the break even point will be changed as follows: Calculation of Post-Break even for new business-classes flights with extra cost in marketing. Customer Equity per year= price of flight * average flight times a year =  £1,000 * 10=  £ 10,000 Customer Lifetime equity= Customer Equity per year * period of year remains as a frequent flight business travellers =  £ 10,000*5 = £ 50,000 Customer Lifetime net profit= Customer Lifetime equity * Net profit contribution = £ 50,000 * 0.25= £ 12,500 Total cost for flights twice a day per year = operational and variable cost for flights twice a day per year + extra marketing cost =  £ 24 million + £ 2 million = £ 26 million Number of customers need to Break-even= Total cost for flights twice a day per year / Customer Lifetime net profit = £ 26m /  £12,500 = 2,080 The break-even analysis indicated that Virgin Atlantic will need 2,080 frequent flight customers who will purchase the flight ten times per year for five years to reach the break-even point for the whole new route with the new marketing campaign in play. After reaching 2,080 customers, the company will start to make a profit. The break-even analysis is computed twice to show the different outcomes if extra marketing spending is added. In fact, as the costs increase, the number of customers needed increases as well. Therefore, if the managers believe it is easy to reach the break-even point, the airline is likely to launch this route. As the break-even analysis uses customer lifetime equity for the calculations, it is possible for that the break-even point may fail to be met in the short term, but for long-term outlooks and for retaining customers, it still can be profitable (Dwyer, 1999). The positive ROMI indicates that the activity is healthy. If ROMI is equal to 100%, this means the marketing campaign will break even. To compute the ROMI, the cost is needed, as Amber (2003) mentioned that sales revenues may not increase immediately after advertising begins, and it is difficult to determine whether the costs belong to the marketing department. Furthermore, spending decreases can result in maximizing the ROMI, so balancing expenses with marketing expenses with ROMI is also important (Lenskold, 2004). (3392 words)

Sunday, August 4, 2019

Structure analysis of Idlenot Dairy :: essays research papers

Structure Analysis of Idlenot Dairy I. Introduction Idlenot Dairy was located in Springfield VT. The company that had been in business for about 5 years. The Dairy received unprocessed milk from the local farmers and produced a variety of products. These included different types of milk, yogurt and cream. The plant also bottled an assortment of juices and water. II. Departmentalization The Functional Structure would best describe the form of Departmentalization used by Idlenot. Various departments employed people with particular training. The IT trained personnel worked in the Data Processing Department. People with Financial backgrounds were located in the Accounting Department. The exception to this was in the Shipping and Warehouse operations. The employees that were responsible for moving stock from one location to another did not require specialized training. III. Methods of Coordination A. Wharehouse Managers at the Dairy used different methods of coordination for specific activities. The Warehouse Manager used coordination through standardization. Procedures that were used for the stocking of items in the coolers became routine. The Team Leader would assign Stock Men to a machine. The machines produced and packaged the products and sent them down the track in milk crates stacked six high. An employee would pull them from the track and place them in the appropriate cooler. He continued this as long as the machine he monitored produced a product. To perform the same steps day after day did not require a significant amount of thought. B. Shipping The Shipping Manager’s activities required a different approach. He used coordination through formal hierarchy. The Shipping Manager assigned the Team Leader tasks that required more supervision and resources. He gave an order to the Team Leader who divided it among his Pullers. The Pullers would enter the tunnel, assemble the order from the various coolers and send it down the track to the awaiting loaders. The Loaders would remove their assigned color-coded stacks and put them in the appropriate trucks for delivery. This process did not require special training but it did require more direction from the Supervisors than the warehouse functions. IV. Elements of the Organization Idlenot Dairy was a small organization. Its span of control was limited. In the shipping and warehousing divisions the managers and team leaders had no more than six employees under their supervision at any one time. The other departments had slightly higher ratios. Most of the supervisors directed the employees, they did not oversee them. The decision-making at Idlenot rested with the President, Vice President and Department Managers.

Saturday, August 3, 2019

Child Labour :: essays research papers

Our Efforts and Experiences – Part - I â€Å"In all the civilized societies all over the world system of child labour is condemned as a social evil but the fact is the system is prevelent on a large scale in a country like India. It is noticed that, in recent times our society is showing some signs of awareness about this social evil. This is the first part of the article giving details about the efforts undertaken in and around Ahmedpur for eradication of this system. Since past 12 years I am working on various issues related to rural areas through People’s Institute of Rural Development and Rachanatmac Sangharsha Samiti (Maharashtra). To generate employment for farm labour through â€Å"employment guarantee scheme†is our sustained and major activity. While working with farm labour during 1988-90 I was exposed to the issue of Child Labour. When I saw the children working as child or boned Labour in agriculture, I could realise the intensity of this issue. Agriculture is a main source of employment for labour in rural areas. Child Labour working in farms, or as a bonded labour or as a herdsman has an adverse impact on the employment of adult people. When dialogue was initialed with farm labour on this issue. They narrated that when child works as a Child Labour he/she actually supports the family. They feel that child provides something to eat to a family. This is a general feeling among the rural masses about Child Labour. The common understanding among this labour class is more working hands means more income for a family. But this calls still could not decide, whose hands these should be? They are not understanding that small hands are depriving of big hands from employment. The difficult life they are living and ignorance of these farm labour is responsible for such type of their attitude towards their own children. It made us realised that there is a need of structural   Ã‚  Ã‚  Ã‚  Ã‚  changes in the society and we resolved to work for structural changes. In the society and we resolved to work for structural changes. In the initial period neither we had any plan nor a concrete stralgy to deal with the situation. We decide to have a dialogue with farm labour on this issue. Already we were discussing with them about employment minimum wages, equal wages for equal work, laws for the profection of a farm labour etc.

Friday, August 2, 2019

Dune Essay -- essays research papers

Dune   Ã‚  Ã‚  Ã‚  Ã‚  This book all started with the family Atreides landing on plant Arrakis, commonly known as Dune. The planet Dune was the centre of the universe due to its immense amounts of spice. This spice is greatly needed for all planets as fuel and for raw materials. The family Atreides were asked by Emperor himself to go and mine the spice on the planet. Their greatest enemy the Harkonnen's, were also on Dune. These two families mining the precious spice on the same plant would lead to great troubles and wars.   Ã‚  Ã‚  Ã‚  Ã‚  Soon after that, I was introduced to a very brave and insightful young man. The young man is Paul Atreides. Paul is medium height with short, black hair. His mother Jessica is a Bene Gesserit that means she knows the â€Å"weirding way.† This means Jessica is trained to kill and is also trained as a mind reader. She is very tall and beautiful and is always concerned with the actions of Paul, the future ruler of the galaxy.   Ã‚  Ã‚  Ã‚  Ã‚  Jessica's teacher, the Reverend Mother heard of Paul and thought that he might be the great leader that the prophets told of. The Reverend Mother came to Dune and tested Paul to see if this was so. Paul underwent great pain and suffering but passed the tests with the highest reverence. Duke Leto, Paul's father now came into the picture. He was the leader of the Atreides Family. He seemed very established and perceptive. The Atreides family represented good and honesty while their enemies, the Harkonnen's, were ruthless killers.   Ã‚  Ã‚  Ã‚  Ã‚  The Harkonnen home planet, Gedi Prime was very desolate and dark. It represented the immorality and darkness within the Harkonnens. Their leader Baron Vladimir Harkonnen was very obese and inhuman. He killed his own slaves for fun and hated the Atreides with a passion. He hated their peaceful and honest ways. Most of all he despised their coming to Dune. This Harkonnen leader appeared the typical tyrant leader. Vladimir Harkonnen's most trusted solider Feyd-Rautha was also like him except his physical appearance was that of ideal shape and form.   Ã‚  Ã‚  Ã‚  Ã‚  Back at the Atreides base more characters are introduced to me. They are Duncan Idaho who was the personal trainer for Paul Atreides, Dr. Yeuh who was a good friend of the Duke and later was found out to be a traitor, and Thufir... ... understand the characters and their emotions with more comprehension. There were many themes in ‘Dune' such as â€Å"you shall get your just deserves.† This means that what you have done to others shall be done back to you in full. The Harkonnens army combined with the Emperors attacked and beat the Atreides. Paul in turn strikes back with brute force that many have not seen throughout their existence. The Harkonnens and the Emperor were annihilated and Paul's vengeance was paid. I must say that this science fiction book did create a sense of reality meaning that this situation could happen in the future. A boy or girl born in the future who is destined to be the almighty ruler. He/she will guide us out of depression and into a new era of peace and prosperity. Their may be truth to this story and one day a fight between good and evil may come to reality. Dune is the typical `Good guys vs. Bad guys' theme. The Atreides are at war with the Harkonnens and the good always win (as you already know.) Although this plot is really used too much Frank Herbert did an excellent job to disguise this fact. He blended this into a great story line of action packed adventure and dreams of the future.

Thursday, August 1, 2019

Summary: Charitable Organization and British Way

A summary of the advert that beggars belief.The article â€Å"The advert that beggars belief† by Alexander Chancellor is about beggars in India and Great Britain, they talk about how many beggars there are and what they are using their money on when they get some. Many people try to convince themselves that it's a stupid idea to give beggars money because they use them quite often on many stupid things.Westminster Council making a campaign there says if you give beggars money you â€Å"actually† are guilty in cause of theirs death. It is a bad campaign because they give a wakeup call to people and says it is a bad thing to give money to beggars and you should not do it, because you don’t know what they are going to use their money on and if you do it you can cause their deaths. They call you to stop giving them money.Give an outline of the carious attitudes to charity as expressed in texts.The four texts show the different views of giving charity, there are many ways to donate money today, from when you give a coin to a beggar you see at the streets to send a text on your mobile phone to a charitable organization. The article â€Å"the advert that beggars belief† has a negative attitude to beggars, in Britain they don’t want to give beggars money because they says it can cause their lives because they use the money on drugs or something like that.In the article â€Å"Charity never dies, it only sleeps† we hear about the British way of thinking to improve our own and our families lives, it is best also to improve the lives of those around us. It is a conservative way to think everyone has to be equal. In the article â€Å"the year of charitainment† they talked about that there are so many charity organizations and you have to focus on one and that helps the famous people with, Angelina Jolie helps to focus on Sierra Leone.Comment on the following statement â€Å"to improve our own and our families’ lives, it is best also to improve the lives of those around us.†In the text â€Å"Charity never dies, it only sleeps† it is the British way of thinking: to improve our own and our families’ lives, it is best also to improve the lives of those around us. It is on way out of many to think that everyone has to be equal, there are many people there think of this, and many people think that you have to be selfish about this, and don’t give money to beggars.   

Ethernet or Token Ring Checkpoint

Ethernet or Token Ring checkpoint †¢Saguaro Federal has mainframes for all of its banks and businesses. Must the company use the Ethernet or Token Ring protocol? Explain your choice. Why is this choice appropriate? In this particular situation I would have to say that the token ring protocol should be used for its banks and businesses and part of my reasoning is because it has banks and business that are not all located in the same building or so it seems.In Token Ring LAN’s each station is connected to a wiring concentrator called a multistation access unit using UTP or STP. Some topologies for this are a ring or star with the ring topology being the more logical choice. The access method used on a Token Ring is called token which is a special data packet that is generated by the first computer that comes online in a token ring network, this token is passed from one station to another around the ring.A network device only communicates over the network when it has the tok en. †¢XYZ Technology Consultants has offices on the second, third, and fourth floors of the office building it occupies. Must the company use the Ethernet or Token Ring protocol? Explain your choice. Why is this choice appropriate? In the XYZ technology consultants particular situation an Ethernet protocol. What first brought me to this conclusion was due of the company being located in one building on various floors.Ethernet is one of the most popular and widely used LAN technologies because of its speed, reliability, the cost, and lastly its ease of installation. Ethernet networks can be configured in either a star topology using UTP connected to a hub or a bus topology using a coaxial cable acting as a backbone. When a computer wants to send data over the network, it will listen to see if there is any traffic on the network, if it is clear, it will then broadcast the data through the network.